The Dragonfly Effect
Quick, Effective, and Powerful Ways to Use Social Media to Drive Social Change
The happiest people are those who have stopped chasing happiness and instead have begun to search for meaningfulness. This change in direction that leads to more sustainable happiness, the kind that enriches their lives, provides purpose and creates impact.
The Dragonfly Effect is your road map to doing something purposeful, thoughtful and well designed with social media.
The four key principles of The Dragonfly model are: Focus, Grab Attention, Engage and Take Action.
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