What are cookies?

We may use information obtained from cookies or similar technology. Cookies are text files containing small amounts of information which we download onto your computer or device when you visit our website. Therefore, when we refer to "you" in this section we mean your computer. We can recognise these cookies on subsequent visits and they allow us to remember you.

Cookies come in many forms. We have set out below the main types and categories of cookies that are used. This section refers to all types and categories of cookies and not just those we use on our website.

• First and third-party cookies - whether a cookie is first-party or third-party refers to the domain placing the cookie. First-party cookies are those set by a website that is being visited by the user, the website displayed in the URL window e.g. www.wpp.com. Third-Party cookies are cookies that are set by a domain other than that of the website being visited by the user. If a user visits a website and another entity sets a cookie through that website this would be a third-party cookie.
• Persistent cookies – these cookies remain on a user's device for the period of time specified in the cookie. They are activated each time that the user visits the website that created that particular cookie.
• Session cookie – these cookies allow website operators to link the actions of a user during a browser session. A browser session starts when a user opens the browser window and finishes when they close the browser window. Session cookies are created temporarily. Once you close the browser, all session cookies are deleted.

What do we use cookies for?

The cookies we use fall in the category of ‘Performance cookies’. These cookies automatically collect information on how and when you browse our website. The information we obtain this way may include your device IP address, device identifier, operating system type and characteristics, web browser characteristics, language preferences, clickstream data, your interactions with our website (for example the web pages you visit and links you click), the pages that led or referred you to our website, dates and times of access to our website, and other information about your use of our website.

How can you control the website’s use of cookies

Your browser or device will typically offer settings regarding the use and scope of cookies. Please see your browser’s or device’s reference information to learn how to adjust your settings. For example, you may be able to block all cookies, accept only first-party cookies, or delete all cookies upon exiting your browser. Further information on cookies is available at www.allaboutcookies.org.