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The New Normal
Explore the Limits of the Digital World
We are half way through an evolution towards the new normal, where digital is the norm, the ‘new black’. We’re half way through this journey and many of us are still thinking and talking about ‘horseless carriages’ rather than ‘cars’, using old concepts to approach new ones, instead of thinking and acting like the new ‘digital natives’. What does this brave new world look like, how can we adopt new ways of thinking in order to stay ahead of this paradigm shift, and what are the strategic implications for business leaders?