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What Would Google Do?
Reverse-Engineering the Fastest-Growing Company in the History of the World
Google is not just a company, it is an entirely new way of thinking.
The Google age has brought us into a new society. Jarvis explains the new rules of this society - Google’s rules. They are built on connections, links, transparency, openness, publicness, listening, trust, wisdom, generosity, efficiency, markets, niches, platforms, networks, speed, and abundance. First he explains all rules, and then he applies them to a large number of industries and institutions.
The new generation and its new worldview will change how we see and interact with the world and how business, government, and institutions interact with us. It is only the beginning.
Nobody knows how this change will turn out. But I’m thrilled to be here today to witness its birth. It’s an exciting time to be alive.